NCPERS Hosts Inaugural Pension Communications Summit
More than 90 members of the public pension community gathered in Washington, DC this week for the 2023 Pension Communications Summit.
NCPERS hosted its inaugural Pension Communications Summit on January 23-24, bringing together more than 90 members of the public pension community to learn from peers and discuss solutions to communications-related challenges.
This fall, NCPERS launched the Communications Roundtable, which brings together public pension communicators to discuss day-to-day challenges, ask questions, and get inspiration from peers. “We've expanded upon that concept by adding an in-person educational component to create the Pension Communications Summit,” said Hank Kim, NCPERS Executive Director and Counsel. Both initiatives are overseen by Lizzy Lees, Director of Communications for NCPERS.
The event's program was developed based on feedback from roundtable members about the communications-related issues their organization was facing. Lees worked with program directors Christian Palmer, Communications Director for the Arizona Public Safety Personnel Retirement System, Christina Perea, Outreach Bureau Chief for the Public Employees Retirement Association of New Mexico, and Patrick von Keyserling, Senior Director of Communications for Colorado PERA to curate a program that focused on peer-to-peer learning with actionable takeaways.
During the event, attendees learned strategies for improving member communications, discussed strategies for small teams to maximize resources and improve communications, and more. The program concluded with a facilitated discussion where attendees could ask questions and share ideas. View highlights from the program below.
To learn more about NCPERS Pension Communications Summit, sign up here.
2023 Pension Communications Summit Highlights
Joe DeAnda, Assistant Division Chief in the @CalPERS Office of Public Affairs, kicks off NCPERS inaugural Pension Communications Summit with a presentation on transitioning to digital-first communications and optimizing your email strategies. https://t.co/wqQeHywyfd pic.twitter.com/OD19kegU7s— NCPERS (@NCPERS) January 24, 2023
Olivia Applegate, Director of Communications & Stakeholder Relations for @SBCERA, shares insights into how to use data to improve your member engagement and optimize your communications during NCPERS 2023 Pension Communications Summit. https://t.co/wqQeHywyfd pic.twitter.com/0tx0BoDuaU— NCPERS (@NCPERS) January 24, 2023
Christina Perea of @PERANEWMEXICO and Christian Palmer of @PSPRSAZ share tips for using video to reach your members and discuss the pros and cons of in-house vs. external video production. https://t.co/wqQeHywyfd pic.twitter.com/XENr2UDJii— NCPERS (@NCPERS) January 24, 2023
Mike Barnhill, Executive Director for the Cincinnati Retirement System, shares what he learned during his 23 years working for the State of Alaska as he discusses strategies for effective advocacy communications. https://t.co/wqQeHywyfd pic.twitter.com/7V1eJ5u8WH— NCPERS (@NCPERS) January 24, 2023
Patrick von Keyserling, Senior Director of Communications for @ColoradoPERA, discusses how to develop an integrated communications strategy at NCPERS 2023 Pension Communications Summit. https://t.co/wqQeHywyfd pic.twitter.com/IeJ437X9BU— NCPERS (@NCPERS) January 24, 2023
John Myers of @CalPERS, Debra Cope of Cope Financial PR, and Christian Palmer of @PSPRSAZ discuss how to tell your fund's story and develop compelling external narratives at NCPERS 2023 Pension Communications Summit. https://t.co/wqQeHywyfd pic.twitter.com/0P9CVSMjKp— NCPERS (@NCPERS) January 24, 2023
Michelle Holleman, Director of Communications for the @ctpf_tweets, discusses her experience with crisis communications as a councilwoman during the Highland Park shooting and shares how to prepare for the unexpected at the Pension Communications Summit. https://t.co/wqQeHywyfd pic.twitter.com/7jU7VNfxBX— NCPERS (@NCPERS) January 24, 2023
Elizabeth Althoff of @MissouriLAGERS, Deb Stewart of NYCERS; Jonathan Yost of Oregon PERS; and Olivia Applegate of @SBCERA discuss strategies for managing resources & optimizing communications for small teams at NCPERS Pension Communications Summit. https://t.co/wqQeHywyfd pic.twitter.com/6pXcpoxuNU— NCPERS (@NCPERS) January 24, 2023